Convergencia Research, Consultoría especializada en Latinoamérica y Caribe
Monday, July 24, 2017

Facebook receives 35% of Internet official advertising rate

The government paid about US$4.5 million for official advertisement rates in networks and web during the first half of 2017. Facebook got about US$1.6 million and led the ranking with 35% of the total in this segment. Google followed by less than a half thereof. In third place was Spotify that almost tripled the amount collected by Instagram, with US$98,000 against US$36,000. Infobae website was the online news site that made the most money from government with about US$700,000. It was followed by Clarin.com (US$450,000), Lanacion.com (US$400,000) and Perfil.com (US$143,000). According to the Chief Cabinet report, in the first six months of this year, some US$98 million were distributed among national and domestic TV, national and domestic cable, AM and FM radio stations, graphic ads, public road ads, magazines, networks and web.

Last news and analysis

Estados Unidos · Internet & OTT · Regulation

26/04/2024

FCC reinstates net neutrality

Globales · Data Center

26/04/2024

Analysys Mason: Telefónica leads in Edge Computing

Panamá · Mobile · Operators · Spectrum

26/04/2024

Panama begins 5G era with Más Móvil pilots and plan to allocate more spectrum

The Cable & Wireless operator brand carries out tests with commercial, tourism and port firms for a period of two to three months with spectrum provided free of charge by the regulator ASEP. A public consultation on future attributions will be held before July and it is expected that the 3.5 GHz band will be awarded by the end of the year.

Panamá · Mobile · Operators · Spectrum

26/04/2024

Panama begins 5G era with Más Móvil pilots and plan to allocate more spectrum

The Cable & Wireless operator brand carries out tests with commercial, tourism and port firms for a period of two to three months with spectrum provided free of charge by the regulator ASEP. A public consultation on future attributions will be held before July and it is expected that the 3.5 GHz band will be awarded by the end of the year.

Globales · Internet & OTT · Software and Applications

25/04/2024

Meta loses almost US$200 billion in market value in 24 hours due to forecasts of lower income and higher expenses

Marck Zuckerberg, CEO of big tech, asked Wall Street for "patience" so that it does not abandon its actions, although he reaffirmed that the firm will continue with its advanced technological initiatives that consume a lot of Capex, in a turnaround from the 2023 decision to limit those expenses.

Honduras · Operators

24/04/2024

Government promotes investments in Hondutel to enter triple play market

It provides more than US$40 million, together with the UNDP, to deploy fiber optics, whose laying will be available at the beginning of the second half of this year. It also bets on the corporate market.

Search news