M360 GSMA LATAM 2024 - Mexico City, 5, 6 Junio
Thursday, March 21, 2024

Comscore forecasts strong growth for Connected TV in Latin America over the next few years

At NPlay 2024, the analyst firm presented a study on the current situation and future forecast for content consumption through Internet-connected devices. The research indicated that between 2022 and 2023 there was already a strong jump in Latin America in this consumption. It also predicted an increase in advertising investment in this segment.


Debe ingresar para continuar leyendo.


Usuario
Contraseña
¿Olvido su contraseña? Ingrese aquí
¿No tiene usuario? SUSCRIBIRSE

Last news and analysis

América Latina · Software and Applications

27/05/2024

"Telecommunications companies seek to improve customer service"

Jesus A. Sanchez, Chief Marketing Officer of Open International, spoke with Convergencialatina about the technological investments necessary for operators to have a 360-degree view of their customers. Cybersecurity is a new driver to advance in that direction.

América Latina · Software and Applications

27/05/2024

"Telecommunications companies seek to improve customer service"

Jesus A. Sanchez, Chief Marketing Officer of Open International, spoke with Convergencialatina about the technological investments necessary for operators to have a 360-degree view of their customers. Cybersecurity is a new driver to advance in that direction.

Brasil · Mobile · Operators

24/05/2024

5G deployment drives expansion of Brazilian mobile market

Both large and regional operators have managed to increase their income from the growth of 5G and the enormous variety of businesses related to that technology.

Argentina · Politics

23/05/2024

Knowledge Economy: axes in expansion of regime and retention of talent

This was entrusted to Convergencia from the area, which now depends on the Secretariat that also manages tasks related to the promotion of SMEs and entrepreneurs. The scheme benefits 910 companies that employ 66,000 people.

Search news