Tae-moon (TM) Roh, co-CEO of Samsung Electronics and head of its device experience division, has outlined how the company is integrating the latest generation of AI into consumer devices.
Samsung aims to consolidate its leadership in the market for AI-enabled devices and maintain its advantage in connecting a broad range of consumer products through a single platform.
Speaking ahead of the official opening of CES 2026, TM Roh focused mainly on television technology, gaming monitors, and smart home appliances, including AI-enabled refrigerators and its Bespoke AI Laundry Combo product.