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Thursday, November 05, 2020

Uruguayan SME cable companies and their own OTT to maintain independence

The Uruguayan Chamber of TV for Subscribers has been doing “Cable Play” internal tests, which this month will be available in a first version. Based on the Vera platform, owned by Antel, the incursion into an OTT constitutes a “strategic definition” for the 80 CUTA associates, as it aims to maintain the profile of independent cable carriers from the interior of the country, as defined Washington Melo, leader of CUTA.

Among the 80 members of the Cámara Uruguaya de TV para Abonados (CUTA) (Uruguayan Chamber of TV for Subscribers) OTT Cable Play tests are being carried out, with an initial idea of ??making 30 channels available and local football. In a first version, during this month all matches of the Uruguayan tournament can be accessed if the client hires the Premium package. The initial programming schedule will also be made up of CUTA's own channel, Cardinal TV; the national channel TNU; and municipal options. “At the beginning of 2021 we will begin to contract the other signals. For the testing period we had the support of some content providers, such as MBA Networks (Antena 3)”, explained to Convergencialatina, Washington Melo, at the head of CUTA.

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