Entel has finally completed its entry to pay TV market, with a DTH service over the platform Media Networks, subsidiary of Telefónica Digital. It will focus on rural areas and outskirts of cities with scarce presence of competition –in the first three months it could only be hired in the south and west sectors of Santiago– with basic plans including HD channels.

Entel had tried to appear as convergent operator –aligned with Movistar and VTR – after the failed merger with GTD, but it finally decided to choose Media Networks wholesale model, with which other companies from the region (ENTEL and Comteco in Bolivia, CTBC in Brazil, CNT in Ecuador, among others) have gone into market. Entel's DTH  was integrated in the Entel Hogar product, that combines the television service with wireless fixed telephony and mobile broadband.

Although new plans have not been published in Entel's website yet, through a press release, it has notified that Triple Packs will cost from US$69.50, basic plan to US$88.18, Full plan.

The difference mainly consists of the television programming grid: the Basic plan has 56 channels including 6 HD, and the Full plan has 65 channels, with 9 high definition channels. If they are hired as single service, the basic plan costs US$35.06 per month, and the full version, US$47.51.

With these prices, it will compete within a market led by VTR (43.7% of market as of March 2012, based on SUBTEL data), in which Claro has been developing with a low cost DTH, that allowed exceeding Telefónica and being ranked second (19.6% of the market share). Entel offers an entry price of US$35.06 against the US$32.04 of Claro, although it is placed below DirecTV (US$38.03) and Movistar (US$44.04).