The company’s president, Jerónimo Serafini, emphasized that AI services currently give telephony a new dimension, with voice conversational agents, automation of phone support, and conversational analysis through recordings. He noted that “without cloud telephony, there is no conversational AI.”
Anura serves over 4,000 companies as clients and has 20,000 ported numbers. With proprietary development, it integrates an offering composed of telephony service, PBX, configuration, consulting, and IP telephony on a lease basis.
Anura provides its service to licensees who currently offer telephony, allowing them to replace their links with this solution. Its value proposition is anchored in AI functionalities and the web panel, which enables management of corporate and residential clients. He highlighted that no infrastructure investment is needed, as it is a software-as-a-service solution with a monthly subscription depending on the number of clients, with a minimum of 100 users.
For residential clients, the licensee must adhere to portability to migrate to Anura’s platform. The end client can have their phone number on up to three devices, such as IP phones, modems, a mobile app, and computers.
For companies, access is given to the control panel to replace their PBX and use more than 100 value-added functionalities. Additionally, the platform allows operators to offer a SIP trunk. AI services include conversational analysis, such as pattern and emotion identification; artificial intelligence agents, like automated support and technical assistance; and automation through client classification and automatic CRM upload.