Thursday, February 28, 2019

MWC19

Due to retraction of consumption in Argentina, the low range of smartphones will represent 50% of sales in 2019

Enrique Laffue, CEO of LG Argentina, spoke today with Convergencialatina about the arrival of the devices launched at MWC19 in the country. The K and Q series, of medium and medium-high range, will have the best opportunities in the Argentine market, at prices between $10,000 and $20,000: the K40 will be available in May, the K50, in June or July, and the Q series , in August. "The low range (less than $10,000) will grow a lot in 2019, reaching 50% of sales. The mid-range will remain stable and the high-range (more than $30,000) will be drastically reduced. That is why we work to strengthen the benefits that are given to the consumer in the mid-range".

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