Pure OTT allows the operator to have an independent product to sell not only to the end user but also to ISPs that do not have their own TV services. DirectvGo is so far the only one of this category available in Argentina, although Telefónica is expected to launch a similar strategy soon with Movistar Play. However, it still has to motivate the use of the platforms and alliances with international production companies, which seems to be the most effective way.

In 2020 Movistar launched its OTT strategy through two lines, which it maintains through separate business models: with Movistar Play as a linear TV product, called Movistar Pack Tele, and with the incorporation of Play Box, which turns TV into Smart, emerged as a combo with the fiber, that adds 200,000 clients. The first is a TV service that includes 100 HD signals and the possibility of adding Pack Fútbol, HBO Pack, Fox Premium and Amazon Prime Video. The Play Box, with a Movistar interface (on Android), allows the user to download apps, such as Netflix or Amazon, or music.

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Globales · Satellites · Spectrum23/12/2025

Starlink to compete with communications service providers starting in 2027

This has been stated by SpaceX, with its focus on U.S. territory. The company is expected to offer direct-to-consumer broadband services using the spectrum it has acquired from EchoStar in the 2 GHz band.

Chile · Satellites · Operators01/12/2025

Entel’s D2D proposal shakes up the regional landscape

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Globales · Satellites15/09/2025

Satellites and precise positioning redefine vehicle automation

The Chinese automaker Geely launched 11 satellites to achieve high-precision positioning and IoT communications. The cases of Honda and Toyota, and the delay of U.S. and European manufacturers.

Globales · Satellites17/07/2025

Direct-to-Device: Two competing models in active testing phase

On one side are the established operators offering mobile services via satellite; on the other, the new entrants relying on large LEO constellations. Revenue forecasts project US$36 billion from D2D (direct-to-device) services by 2033.

Globales · Satellites16/07/2025

SES: MEO expansion aims for 100-satellite fleet

This was confirmed by Alan Mattos, Senior Solutions Engineer at the company. It will mark the culmination of a three-stage process that leverages the unique characteristics of medium Earth orbits.

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The break between the network and content

MORE ANALYSIS

Starlink to compete with communications service providers starting in 2027

This has been stated by SpaceX, with its focus on U.S. territory. The company is expected to offer direct-to-consumer broadband services using the spectrum it has acquired from EchoStar in the 2 GHz band.

Entel’s D2D proposal shakes up the regional landscape

It is the first service of its kind in the Latin American region. It uses the 1,900 MHz band with a 5 MHz bandwidth and is supported by the 650 Starlink LEO satellites operating over Chilean territory.

Satellites and precise positioning redefine vehicle automation

The Chinese automaker Geely launched 11 satellites to achieve high-precision positioning and IoT communications. The cases of Honda and Toyota, and the delay of U.S. and European manufacturers.

Direct-to-Device: Two competing models in active testing phase

On one side are the established operators offering mobile services via satellite; on the other, the new entrants relying on large LEO constellations. Revenue forecasts project US$36 billion from D2D (direct-to-device) services by 2033.

SES: MEO expansion aims for 100-satellite fleet

This was confirmed by Alan Mattos, Senior Solutions Engineer at the company. It will mark the culmination of a three-stage process that leverages the unique characteristics of medium Earth orbits.

A DIARIO LATINO 24-01-2026

ATT regulates low-Earth-orbit satellite networks

EllaLink cable reaches French Guiana

Entel increases 5G availability from 20 MHz to between 80 and 100 MHz

Consortium buys TikTok US operations

Huawei criticizes the EU over plan to remove “high-risk” suppliers