The global number of NFT (non fungible token) transactions will increase from 24 million in 2022 to 40 million by 2027, according to a survey by Juniper Research. This leap will be driven by the adoption associated with brands, as a new channel for accessing young audiences, and the metaverse: NFTs linked to this dimension of immersive experiences are expected to be the fastest growing token segment over the next 5 years, growing from 600,000 transactions in 2022 to 9.8 million in 2027.