As the largest source of data traffic, streaming seeks with operators to increase monetization of its services through various strategies.

While the Brazilian streaming market is struggling to find new initiatives and strategies to consolidate and increase its share of the audiovisual content business, a series of bills are being considered in the Federal Parliament seeking to regulate this market to ensure it meets national interests.

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Streaming platforms seek new business models

As the largest source of data traffic, streaming seeks with operators to increase monetization of its services through various strategies.

MORE ANALYSIS

US Supreme Court heads towards ruling against TikTok

Friday's hearing made clear that the Supreme Court judges are leaning more towards national security concerns and rejecting the idea that banning Chinese app infringes freedom of expression.

For Horacio Martínez, time has come for Digital Transformation Agents

On the last day of the Regional Telecommunications Meeting (EncRegTel), held in the city of Paraná, the Grupo Datco invited ISPs to "take the leap" and add new features to their portfolio. In addition, the proposals from Red Intercable, Setetec, VideoSwitch and OCRL.

Meta loses almost US$200 billion in market value in 24 hours due to forecasts of lower income and higher expenses

Marck Zuckerberg, CEO of big tech, asked Wall Street for "patience" so that it does not abandon its actions, although he reaffirmed that the firm will continue with its advanced technological initiatives that consume a lot of Capex, in a turnaround from the 2023 decision to limit those expenses.

Brazilian linear TV seeks to reconvert to avoid its extinction

Competition with streaming has led the main groups to have their own platforms to be able to compete on other screens. The arrival of TV 3.0 can help in its conversion.

Projects to tax the income of Big Techs operating in the Brazilian market

A study by the University of Brasilia determined a potential tax revenue of over US$5.5 billion for the Brazilian Treasury, coming from the main digital services companies.

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